Building a brand AI can't replace
“Don’t wait for it to feel real before you start. Start, and it becomes real.”
Sigute steers clear of sharing hacks or how-to's (i.e. building an audience around a skill).
Instead, when she shows up to connect, she says: this is who I am. This is what I stand for (i.e. building an audience around your values).
And because of that-
She attracts people on a similar journey. Multi-passionate individuals who are on their own creative path, growth-minded, and have a desire to positively impact the world.
She's dubbed the "Queen of MVP", because she builds fast and exactly what her community needs. And she builds it before the world tells her to.
And that's why she is never trapped in her business.
Because she has the freedom to grow and knows that her community is growing right there alongside her.
That’s the power of building a values-aligned brand, not just around your skills:
→ You don't fear what Ai replaces
→ You never have to start from scratch
That's what a future-proof brand can look like.
Build yours.
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